In between the session in Pub Con 2007, Las Vegas. I had a chance to Interview Matt Cutts from Google. For those who don’t know, Matt Cutts works for the quality group at Google, specializing in search engine optimization issues.[1] He is well known in the SEO community for enforcing the Google Webmaster Guidelines and cracking down on link spam.
In this video interview Matt Cutts talks about Trust Rank. Google’s PageRank is a link analysis algorithm that assigns a numerical weighting to each element of a hyperlinked set of documents, such as the World Wide Web, with the purpose of “measuring” its relative importance within the set. Check out my interview with Matt Cutts here.
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