Category Archives: Search Engine Optimization

Local SEO And Big Google Changes

Posted on January 5, 2011 by

It has been an evolution to watch how Google handles results for locally-based searches. The challenges for getting a site optimized for a local search were already significant, but it has now taken on greater importance. If you do a … Continue reading →

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Pay-Per-Click (PPC) Vs. Search Engine Optimization (SEO): Is There a Right Answer?

Posted on January 28, 2008 by

A recent column in the Sarasota Herald Tribune discussed the merits of PPC vs. SEO (“Paying search engine may not be worth it” by Jerry Chautin, January 21, 2008). As you can guess from the title, it did not leave … Continue reading →

Posted in Internet Marketing, Search Engine Marketing, Search Engine Optimization | Tagged , | 7 Comments